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17 August 2008

Day 13: JV with other email list owners

Today’s traffic generation method is going to be short and sweet.

If you have an email list there are some wonderful things you can do with it to get more traffic!

Traffic Method 1

The first and most obvious option is to send a blast out to your list about some new thing you have put up on your website.

You’ll get loads of traffic by doing this.

Just make sure you’re email blasts are:

1-Relevant to your subscribers’ interests
2-Spaced far apart that your subscribers don’t start opting out of your messages in droves or ignoring all messages from you.
Traffic Method 2

This second method takes more work than the first one but is well worth it.

What you need to do is find other list owners within your niche and signup for their list.

Pay attention to what kind of emails they send out. Are they the kinds of things that your subscribers would like? If they are then you should consider proposing a JV (Joint Venture) to the list owner.

What you are going to propose to them is that you send out an email to your list sending people to a page on their site, and in return they will send an email to their list sending traffic to your site.

Tips:

*For this to work you must have a page with real value for the other list owner to send his subscribers to.
*Frequently the person you are contacting will have a list larger than your own. If for example they have a list that is 3 times as big, then volunteer to send out 3 email blasts instead of just 1.
*Offer to send an initial email blast to your list driving traffic to a page of their choice with no strings attached. Afterwards ask them how much traffic they received from it. Once you have proven that you have a responsive list that is capable of the other list owner will be much more likely to JV with you.
*When sending a blast out to your list that will drive traffic to someone else’s site, make sure you make the email enticing. Give readers a reason to open the email and click on the link.
*When proposing a JV make sure to include a screenshot of your account proving how big your list is.
Traffic Method 3

This method is a lot like method 2 but instead of sending them to an interesting page you send them to a signup page and bribe them with a free gift when they join your list.

The benefit of this is that you are growing your list. With a bigger list you can send even more traffic to your site (See Traffic Method 1).

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